SciComm 101: Identifying Your Audience and Crafting Your Story
Thu, May 02
|Stowers Institute and KU Medical Center
KC RiBS is excited to present a two-day workshop highlighting methods to identify and expand your audience as well as tips on how to engage with them using storytelling to effectively communicate your science. Each day will feature unique programming and we encourage participation for both days.


Time & Location
May 02, 2019, 9:45 AM – May 03, 2019, 4:45 PM
Stowers Institute and KU Medical Center
About the event
All workshops and events for both days are FREE. In addition, we will offer a roundtable discussion with the presenters that will include free lunches on both days (limited to 30 participants each day).
Thursday, May 2nd
Stowers Institute for Medical Research
1000 E. 50th Street, Kansas City, MO 64110
Schedule:
9:45AM-12:00PM Workshop Session 1
12:00PM-1:30PM Lunch
*Participant sign-up round table lunches. Each speaker will host a table of 10 participants.
1:45PM-4:00PM Workshop Session 2
4:30PM-6PM Reception in the Library, hosted by Stowers Crossroads Committee
*Heavy hors d’oeuvres, wine, beer served.
Friday, May 3rd:
KU Medical Center
3901 Rainbow Blvd., Kansas City, KS 66160
Schedule:
9:15AM-11:45AM Workshop Session 3
12PM-1:30PM Lunch
*Participant sign-up round table lunches. Each speaker will host a table of 10 participants.
1:45-4:45PM Workshop Session 4
Workshop Leaders:
Krista Hoffman-Longtin, PhD, is an Assistant Professor of Communication Studies in the Indiana University School of Liberal Arts at IUPUI, and an Assistant Dean in the Indiana University School of Medicine Office of Faculty Affairs and Professional Development. Her work focuses on communication education, faculty development and organizational/professional identity. Her work has been published in Academic Medicine, To Improve the Academy, and the Journal of Faculty Development.
Jason Organ, PhD, is an Assistant Professor of Anatomy & Cell Biology at the Indiana University School of Medicine, where his research examines how bone and muscle structure influences how they work. He has published over 25 peer-reviewed research papers on evolutionary and mechanical adaptations of bone and muscle, and over 40 peer-reviewed teaching modules in digital human anatomy references. Jason is a member of the Board of Directors of the American Association of Anatomists and has used this position to advocate for the importance of effective science communication and public outreach.
Bill Sullivan, PhD, is the Showalter Professor of Pharmacology & Toxicology and Microbiology & Immunology at the Indiana University School of Medicine, where he studies gene expression in infectious diseases. He has published over 70 academic papers in scientific journals and written articles for Scientific American, Scientific American MIND, Salon.com, GotScience.org, WhatIsEpigenetics.com, Dumb Little Man, ASBMB Today, and more. Bill also serves on the Advisers Team for the Epigenetics Literacy Project, and is the author of the upcoming book Pleased to Meet Me: How Genes, Germs, and the Environment Make Us Who We Are from National Geographic Books.
Event Sponsors:
K-INBRE, BioKansas, Stowers Crossroads Committee, KUMC Postdoc Association